BEND, OR -- New from American Licorice Co. are Fruit Vines Bites, a soft chewy confection that takes its place alongside Red Vines, Sour Punch and Super Ropes in the candy company's lineup. It's positioned to expand the options available to the many fans of the Red Vines brand.
Available in 2-oz. single-serve packages, 5-oz. hanging bags and 10-oz. resealable standup bags, Fruit Vines come in cherry and strawberry flavors. They are described as low in fat and preservative-free.
"We wanted to develop a candy that appealed to the candy enthusiast and knew that soft, chewy, fruity candies would be the answer," said Red Vines brand manager Stephanie Louie.
Established a century ago in Illinois, American Licorice Co. was among the first confectioners to manufacture licorice confections in the United States. Its main website, with company information and history, may be found at americanlicorice.com. A website specific to the new product has gone live at fruitvines.com.