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Issue Date: Vol. 53, No. 7, July 2013, Posted On: 6/12/2013

Mars Extends Combos Baked Snack Lineup With 7 Layer Dip Tortilla

Tim Sanford
TAGS: Combos, Mars Chocolate North America, Combos Baked Snacks 7 Layer Dip Tortilla, Tex-Mex flavors, Roy Benin, snack food, vending machine snack

combos, Combos Baked Snacks 7 Layer Dip Tortilla HACKETTSTOWN, NJ -- New from Mars Chocolate North America is the seventh flavor in its expanding Combos bagged snack line. New Combos Baked Snacks 7 Layer Dip Tortilla combines bold Tex-Mex flavors in a crunchy bite-size tortilla shell. It will be available in 1.5-oz. singles, as well as 6.3 oz. medium bags.

According to Mars, the design objective of the 7 Layer Dip Tortilla project was to enable patrons to enjoy the popular appetizer anywhere, without the need for a container of dip or a bowl. The snack's layers deliver the tastes of cheddar cheese, sour cream, avocado, tomato, refried beans, onion and jalapeño peppers.

Mars Chocolate North America chief consumer officer Roy Benin explained, "The new 7 Layer Dip Tortilla variety makes a longtime party food favorite portable, so people can enjoy the unique flavor combination anywhere they go."

The Combos portfolio includes Cheddar Cheese pretzels, Pizzeria pretzels, Cheddar Cheese crackers, Buffalo Blue Cheese pretzels, Pepperoni Pizza crackers and Nacho Cheese pretzels. They're described online at combos.com/products.

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