QUICK LINKS: Videos  |  Micromarkets |

Redemption Report




Buy a Classified Ad


Editorial Calendars


Circulation Data






Date Book


Bookmark this site

Issue Date: Vol. 53, No. 4, April 2013, Posted On: 3/27/2013

Mars Plans Vend Launch Of M&M's Chocolate Bar For NAMA OneShow

Tim Sanford
vending, vending machine candy, vending snacks, Mars, M&M candy, M&M's Chocolate Bars, Mars Chocolate North America, Kosher certified, National Automatic Merchandising Association, NAMA OneShow, new confection

M&Ms Chocolate Bar

HACKETTSTOWN, NJ -- Slated for industry debut at the National Automatic Merchandising Association's One­Show is the M&M's Chocolate Bar from Mars Chocolate North America. The manufacturer describes the new product as a combination of creamy, smooth milk chocolate and the "colorful candy fun" of the M&M's brand. It is Kosher certified.

Mars reports that consumers have been enthusiastic about the M&M's Chocolate Bar during product development, with 70% expressing purchase interest. The new confection ranked top in performance across all other measures too, including "uniqueness" and "trial." The company added that the M&M's brand has the highest rate of repeat among its buyers, compared to all other top chocolate brands, and the highest rate of loyalty among chocolate brands.

The M&M's Chocolate Bar, in 1.5-oz. portion size, will be available in the vending, convenience store, grocery, drug, mass, specialty and value market segments starting in May of this year.

Mars Chocolate North America will display its popular confection lines in booth No. 601 of this year's OneShow, which is set for April 24 through 26 at the Sands in Las Vegas.

Topic: Vending Machine Products

  • Twix Peanut Butter Makes Comeback
  • Cheesewich Adds String Cheese To Vending, Micromarket Portfolio
  • Mrs. Freshley's Launches On-Package Final Fantasy IV Promotion
  • Kraft Heinz Planters P3 Pack In Protein
  • Mediterra Expands Line With Two Savory Kale And Quinoa Nutrition Bars

Copyright © 2017 Vending Times Inc. All rights reserved. 
P: (516) 442-1850 | F: (516) 442-1849 | subscriptions@vendingtimes.net
55 Maple Ave. - Ste. 304, Rockville Centre, NY 11570