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Issue Date: Vol. 54, No. 6, June 2014, Posted On: 5/13/2014

Inventure Foods, TGI Friday's Extend Cobranded Snacks To New Categories, Countries

Emily Jed
TAGS: vending machine snacks, Inventure Foods Inc., TGIF licensing, TGI Friday's, TGI Friday's snacks, TGIF snack brand, popcorn, corn snacks, snack mixes, tortilla chips, Inventure-TGIF licensing partnership

PHOENIX -- Inventure Foods Inc. has entered into a new long-term licensing agreement with TGI Friday's that will expand the TGIF's snack line to new product categories and international distribution. Inventure Foods will extend the TGIF snack brand into popcorn, corn snacks, snack mixes and tortilla chips. The new agreement extends the licensing partnership through 2024.

The licensing pact also allows for geographic expansion of the TGI Friday's snack food line into Canada, Mexico, Belize, Costa Rica, El Salvador, Guatemala, Honduras, Nicaragua, Panama, China, Taiwan, Japan, Philippines, United Kingdom, the European Union, Australia, New Zealand and Saudi Arabia.

Inventure Foods' line of TGI Friday's snacks first appeared in 2000 as ready-to-eat Potato Skins. The product line has since grown to include Jalapeno Poppers, Cheddar Cheese Crunchy Fries, Onion Rings, Mozzarella Sticks and other menu-inspired snacks. They are widely distributed in the vending, as well as in the club, grocery, value, convenience and mass merchandise channels.

Topic: Vending Features

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