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Issue Date: Vol. 53, No. 1, January 2013, Posted On: 1/17/2013


NAMA Releases Coffee Research


Emily Jed
Emily@vendingtimes.net
TAGS: NAMA OCS study, office coffee service, coffee consumption study, coffee trends, National Automatic Merchandising Association, Coffee Tea and Water show, Mike Dabadie,Heart+Mind Strategies

CHICAGO -- The National Automatic Merchandising Association's coffee research originally presented at its Coffee, Tea and Water show in New Orleans in November is now available for purchase.

The findings, presented by Mike Dabadie of Heart+Mind Strategies (Reston, VA), offered participants a glimpse into the future of office coffee service, along with business-building ideas based on trends identified in the study. Among them is that nearly half of employees said they would increase coffee consumption if espressos, lattes or other products were available. | SEE STORY

The research focuses on seven key points: opportunities to increase consumption, increasing single-serve systems, expanding the benefits of coffee service, raising expectations of coffee service, relationships and professionalism, and leveraging water and sustainability.


Topic: Coffee Service News

Articles:
  • Coffee And Tea Pros Discuss Booming Hot-Drink Market In Today's Workplace
  • Keurig Says An Increasing Number Of K-Cups Are Recyclable
  • Single Cup Coffee's Torani K-Cups Win Canadian Product Of The Year Award
  • New Mars Drinks, LinkedIn Study Finds Half Of Workers Would Not Recommend Their Company To Job Seekers
  • Wolfgang Puck Coffee Extends 'Compostability' To Single-Serve Packaging

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