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Issue Date: Vol. 54, No. 4, April 2014, Posted On: 3/21/2014

Coffee Bean & Tea Leaf Brings Brand To K-Cups

Emily Jed
TAGS: Coffee Bean & Tea Leaf, K-Cups, Keurig brewers, Café 63 roast, single-cup coffee, OCS supplies, Keurig Green Mountain

LOS ANGELES -- Coffee Bean & Tea Leaf is rolling out some of its most popular roasts in K-Cups for Keurig brewers. Highlighting the lineup is Café 63, a smooth, light-bodied roast with fruity aroma, which has been a staple since the southern, CA, coffeehouse chain opened its first location in 1963.

Costa Rica, with a balanced, crisp flavor and fragrant aroma, is a medium-bodied coffee sourced from high-altitude farms, where the climate and rich soils produce coffees that exhibit a bright, clean taste. Viennese Blend, a medium dark roast, is described as a mellow and smooth, with hints of chocolate. A toasted amaretto flavored coffee rounds out the new offerings.

Coffee Bean & Tea Leaf announced a multiyear agreement with Keurig Green Mountain to make its brand available in K-Cups last May.

Topic: Coffee Service News

  • Colombia Proposes International Accord To Ensure Profitability Of Coffee Growers
  • Keurig Brewer And K-Cup Sales Decline, Impacting Q4 Revenue, Profit
  • Dunkin' Donuts Tests Order And Delivery Service
  • SEC Sues Former Marley Coffee Exec In $78 Million 'Pump-And-Dump' Stock Scheme
  • Massimo Zanetti Beverage USA Buys $18 Million Stake In Club Coffee

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