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Issue Date: Vol. 54, No. 4, April 2014, Posted On: 3/21/2014


Coffee Bean & Tea Leaf Brings Brand To K-Cups


Emily Jed
Emily@vendingtimes.net
TAGS: Coffee Bean & Tea Leaf, K-Cups, Keurig brewers, Café 63 roast, single-cup coffee, OCS supplies, Keurig Green Mountain

LOS ANGELES -- Coffee Bean & Tea Leaf is rolling out some of its most popular roasts in K-Cups for Keurig brewers. Highlighting the lineup is Café 63, a smooth, light-bodied roast with fruity aroma, which has been a staple since the southern, CA, coffeehouse chain opened its first location in 1963.

Costa Rica, with a balanced, crisp flavor and fragrant aroma, is a medium-bodied coffee sourced from high-altitude farms, where the climate and rich soils produce coffees that exhibit a bright, clean taste. Viennese Blend, a medium dark roast, is described as a mellow and smooth, with hints of chocolate. A toasted amaretto flavored coffee rounds out the new offerings.

Coffee Bean & Tea Leaf announced a multiyear agreement with Keurig Green Mountain to make its brand available in K-Cups last May.


Topic: Coffee Service News

Articles:
  • Keurig Green Mountain And Kraft Foods Announce Licensing Agreement
  • DS Services Q2: 9.2% Revenue Increase, $500K Net Loss
  • Hit-And-Run Takes Life Of Corporate Coffee Systems Employee Donald Mooney
  • Lavazza Launches Specialty Coffee Blends In K-Cups
  • Keurig Green Mountain To Raise Portion-Pack Coffee Prices

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