DENVER -- Marley Coffee has announced an agreement with Bevyz to produce Marley Coffee hot, cold and sparkling capsules for the Bevyz system. Bevyz manufactures a proprietary single-serve drink system with an onboard carbonator that can dispense hot drinks as well as cold still and sparkling beverages made with single-serving capsules.
Under terms of the accord, Bevyz will soon produce and release Marley Coffee-branded capsules, initially for use in its systems across North America and Europe. In these markets, Marley Coffee already benefits from established distribution and brand recognition.
"We believe that in order for our groundbreaking, innovative multi-drink system to achieve significant market penetration, we need strong brands behind us," said Bevyz cofounder Eva Schwarz. "We feel that Marley Coffee is one of the strongest 'upstart' brands we've seen in the market today."
Marley Coffee founder and chairman Rohan Marley said the agreement with Bevyz represents a tremendous opportunity to promote the Marley brand across multiple platforms.