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Issue Date: Vol. 53, No. 4, April 2013, Posted On: 4/10/2013

AprivaPay Mobile POS Payment App Addresses Small Business Needs

Emily Jed
TAGS: Bill Ramsey, AprivaPay Plus, POS app, iOS and Android smartphones, tablets, Apriva, AprivaPay app, barcodes, cashless transaction, Apriva Payment Gateway, small-ticket purchases, mobile payments

SCOTTSDALE, AZ -- The new AprivaPay Plus application enables merchants to accept and record payments at any location they serve through their mobile devices. It's compatible with iOS and Android smartphones and tablets.

Apriva describes the intuitive point-of-sale solution as a "lighter" version of its original AprivaPay app, designed especially for smaller businesses. It allows merchants to process card-based payments and record cash sales on their smartphones or tablets. Merchants can set sales tax rates (and tips in the case of service-based businesses) within the app, ensuring that all income is properly recorded and distributed.

The AprivaPay Plus app also includes an integrated search feature that facilitates specific transaction retrieval, as well as an easy-to-use configuration function that allows merchants to create specific inventory groups using barcodes and photos to expedite the sales process.

The mobile terminal uses an encrypted card reader, which prevents another app from accessing personal information or card information on the device. All transactional information is securely stored on the Apriva Payment Gateway, which eliminates the possibility of customer information being compromised in the event of a lost or stolen device.

"Many small businesses are seeing firsthand that consumers are using credit and debit cards for both large and small-ticket purchases, and accepting card payments has become a necessity in order to grow their businesses," said Bill Ramsey, Apriva's vice-president and general manager for mobile payments. "AprivaPay Plus allows our resellers to tap into this burgeoning market, and provide a user-friendly payments solution that is perfectly aligned with the specific needs of small business."

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